Originally posted on Awful Advertisements  |  Last updated 5/3/13
Coke Zero Canada has released an epic short film detailing the triumph of Kevin Wheeler, a hockey player looking to have his one shining moment. Wheeler, an amateur hockey player, is played by Edmonton Oilers forward Jordan Eberle.  The saga details the true story of Eberle...er, Wheeler, forgetting his gear before a big game. Hours away, Wheeler calls on a neighbor to pick up his gear for him and meet him halfway between the rink and his house. Coke Zero calls this "Moment Zero", or the moment that makes a great triumph possible. After a brief encounter with the police, played by Jay Onrait and Dan O'Toole, Wheeler makes his game and turns the tide by lighting the lamp.  This is an incredible short from Coke Zero. Aside from the terrific cameos from Onrait and O'Toole, Eberle makes an incredibly convincing youth hockey player. The real shining star of this spot is the dialogue. Upon forgetting his gear, the narrator indicates Kevin could throw in the towel...but he couldn't because he left it in his bag. The neighbor also has some great moments, scaling through Kevin's window to retrieve his gear and mentioning how he's annoyed by Kevin's constant slap shots.  Terrific work, Coke Zero Canada. 
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