Originally posted on Awful Advertisements  |  Last updated 2/10/13

While the interwebs were abuzz over the latest H&M ad featuring David Beckham showing off his assets, some Debbie Downer took it upon themselves to reveal something shocking. Apparently, according to the Today Show, H&M used a body double for some parts of the video shoot. Then H&M actually confirmed it: "David was very involved in the advert, including doing most of the stunts. Due to his tight schedule, a body double was used in smaller parts of the video." Is that PR-speak for "his butt isn't tight enough?" Is Beckham's body not perfect enough for H&M? I know body doubles are used in movies all the time, but this man is a professional athlete. If even HIS body isn't cutting it for H&M in "smaller parts" of the video, what hope do the rest of us have? Victoria's Secret does the same thing, and maybe it is just a reality we need to expect. In advertising, we always see products in their best case scenario, which is probably why H&M chose to use Beckham to hock their underwear to begin with. It's not surprising that H&M would want to use the best male body they could, but when even Beckham isn't good enough, it makes me worry.

GET THE YARDBARKER APP:
Ios_download En_app_rgb_wo_45
MORE FROM YARDBARKER

Report: Novak Djokovic could miss rest of season with elbow injury

Reggie Jackson praises, urges caution with Aaron Judge

Panthers QB Cam Newton shows up to camp in best shape of career

Yankees progressing on deal to acquire Sonny Gray, Yonder Alonso

Report: Derrick Rose was unwilling to accept bench role with Lakers

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Stephen Strasburg expected to make next start for Nats

John Lackey makes history, hits four batters in one game

Report: Suns G Brandon Knight suffers torn ACL

Cavaliers have one unhappy star and three options

Garrett walks out on media over Whitehead questions

D-Rose landing in Cleveland could be good for Cavs, himself

The 'Kyrie revolts against the King' quiz

Every MLB team's best and worst deadline trade from the last 25 years

The most memorable moments from the class of 2017 Baseball Hall of Fame inductees

BIG3 Ref Hotline Bling: James White slams the phone down

28 MLB trade deadline deal prospects since 2000 who went on to become All-Stars

Box Score 7/25: The pressure of the trade deadline is here

The 'When George Brett went completely batty' quiz

Finding the possible Achilles' heel for baseball’s best teams

Getaway Day: A pair of aces get lost in the shuffle

Sports & Politics Intersect: Trump casts shadow over U.S. Women's Open

Best of Yardbarker: General managers take the spotlight

The 'Pay that man his money' quiz

Soccer News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Yardbarker Privacy Policy and Terms of Service. You can opt out at any time. For more information, please see our Privacy Policy.
the YARDBARKER app
Get it now!
Ios_download En_app_rgb_wo_45

The 'Kyrie revolts against the King' quiz

BIG3 Ref Hotline Bling: James White slams the phone down

The 'When George Brett went completely batty' quiz

Finding the possible Achilles' heel for baseball’s best teams

Getaway Day: A pair of aces get lost in the shuffle

Sports & Politics Intersect: Trump casts shadow over U.S. Women's Open

The National League Wild Card is suddenly relevant again

The 'Pay that man his money' quiz

BIG3 Week 5: Pivotal make-or-break weekend in Chicago

The 'Let's show a little love for James Jones' quiz

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker