go to MSN.com
Found February 09, 2013 on Awful Advertisements:
PLAYERS: David Beckham

From Awful Advertising:

While the interwebs were abuzz over the latest H&M ad featuring David Beckham showing off his assets, some Debbie Downer felt the need to reveal something shocking.

Apparently, according to the Today Show, H&M used a body double for some parts of the video shoot. Then H&M actually confirmed it:

"David was very involved in the advert, including doing most of the stunts. Due to his tight schedule, a body double was used in smaller parts of the video."

Is that PR-speak for "his butt isn't tight enough?" Is Beckham's body not perfect enough for H&M? I know body doubles are used in movies all the time, but this man is a professional athlete. If even HIS body isn't cutting it for H&M in "smaller parts" of the video, what hope do the rest of us have?

Victoria's Secret does the same thing, and maybe it is just a reality we need to expect. In advertising, we always see products in their best-case scenario, which is probably why H&M chose to use Beckham to hock their underwear to begin with.

It's not surprising that H&M would want to use the best male body they could, but when even Beckham isn't good enough, it makes me worry. 

5 Comments:
  • I guess will start calling this butt-syncing and It's amazing that there are acually butt models out there.
  • I'm destroyed
  • His butt is fine. I was hoping to see more of his "stuff" in swollen glory, but he musta been sucking in up into his body. It was nowhere man. Like ... he was a Ken doll down THERE.. yeah. Nothing even for the imagination. Its a pity, really. Just a pity.
THE BACKYARD
RELATED ARTICLES

Beckham could make PSG debut next week, coach says

David Beckham could make his Paris Saint-Germain debut in 10 days. Coach Carlo Ancelotti says Beckham may play at Sochaux on Feb. 17. Beckham joined the club amid a whirl of flashbulbs last week, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London and will practice with PSG next week, Ancelotti says. Beckham...

Beckham's PSG debut put on hold

David Beckham may have to wait to make his Paris Saint-Germain debut, after Carlo Ancelotti claimed he isn't yet ready for first-team action. The former England captain's high-profile move to the French capital was completed on transfer deadline day, and made the headlines as he announced he will donate all his wages to charity. Despite critics calling the move a publicity...

Beckham closing on PSG debut

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut at Sochaux next weekend. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...

Ad firm admits David Beckham used double in underwear commercial

David Beckham used body double in underwear ad

Beckham To Train With Psg On Wednesday

Former England captain David Beckham, who recently signed a five-month deal with Paris Saint-Germain, will train with his new team-mates on Wednesday for the first time.

David Beckham’s H&M Underwear Commercial Is Just Lovely

Hey ladies! Want to see David Beckham in his underwear? Of course you do. Thankfully for us, his latest H&M underwear line commercial (directed by Guy Ritchie) has hit the Internet! It’s basically two minutes of him chasing a car that’s got his bathrobe stuck in the door, but who really cares what he’s doing? That’s not the point. The point is that Becks is still the...

Wear H&M underwear, look like David Beckham

[youtube]il21FZu-IUY[/youtube] Following in Calvin Klein's footsteps, H&M is jumping on the "sell underwear by showing unattainable bodies" bandwagon. In a commercial directed by Guy Ritchie, David Beckham is filmed for about a minute and a half doing nothing but running/jumping/swimming in his underwear. Yes, the man has a nice body and I guess it says...

Ancelotti says Beckham could debut next week

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut away to Sochaux in 10 days. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...
Soccer News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

RUMORS & GOSSIP

Calvin Johnson expresses curiosity over new role on team

Detroit Lions’ star wide receiver Calvin Johnson is curious about his new role as he begins his first season in Joe Lombardi’s new offensive scheme. Calvin Johnson curious about role in Lions' new offense: Calvin Johnson will hit the field for his first … http://t.co/YD74m9Tqsb #NFL — NFL Fanzone (@NFLFANZONE) August 21, 2014 Megatron enters his eighth year having worked...
Via Sportsnaut
2 hours ago

Mo’ne Davis autographed balls going for $500 a pop on eBay

Via Guyism
3 hours ago

Bill Polian says Josh Gordon doesn’t belong on football field

AP Image Roger Goodell and the NFL have still not decided what they’re going to do with Cleveland Browns wide receiver Josh Gordon.  Gordon faces a suspension for violating the leagues substance abuse policy, although Gordon pleades innocence saying the failed drugs test was due to breathing in second-hand marijuana smoke. Former Indianapolis Colts general manager Bill Polian...
Via Down and Distance
5 hours ago

50 Cent issues hilarious challenge to Floyd Mayweather

50 Cent brought us his own version of the ALS Ice Bucket Challenge on Thursday, and Floyd Mayweather Jr. probably isn’t going to appreciate it. Rather than dumping a bucket of ice water over his head, 50 has offered to donate $750,000 to the charitable organization of Mayweather’s choice if Floyd can read one page […]
Via Larry Brown Sports
4 hours ago

Report: Steelers plan to play Bell and Blount despite arrests

While Le’Veon Bell and LeGarrette Blount were arrested and charged with marijuana possession on Wednesday, Steelers head coach Mike Tomlin has plans to play his running backs. According to Aditi Kinkhabwala of NFL.com Tomlin plans to play both Bell and Blount for Thursday’s game against the Philadelphia Eagles. Mike Tomlin's plan is to play both […]
Via Full Scale Sports
5 hours ago

Harvey Updyke to have pies thrown at him for charity

Harvey Updyke will take pies to the face and sit in a dunking booth at an upcoming charity event in Mobile, Alabama.
Via Gamedayr
5 hours ago

Giants win protest over tarp malfunction, game to be finished

The Chicago Cubs defeated the San Francisco Giants in less than five innings on Tuesday night after the grounds crew was unable to cover the infield with a tarp during a torrential downpour. But after winning their appeal on Wednesday, the Giants are now technically trailing the Cubs 2-0 heading into the bottom of the […]
Via Larry Brown Sports
7 hours ago

Andre Johnson not a fan of increased preseason penalties

Houston Texans WR Andre Johnson has been quiet since arriving to training camp. If you recall, Johnson was looking to be traded this offseason but once he saw that the Texans wasn’t going to do that, he let it go. Johnson hasn’t played in any of the Texans’ preseason games, but something has caught his attention while from the sideline. Johnson says he is not a fan of the...
Via No Guts, No Glory
7 hours ago

Under Armour offer to Durant reportedly worth up to $285M

TweetAthletic apparel company Under Armour has made NBA MVP Kevin Durant quite a substantial endorsement offer, per a report from ESPN’s Darren Rovell. Durant’s representation Roc Nation Sports informed Nike on Wednesday that he has a deal on the table with Under Armour worth between $265 million and $285 million over 10 years, sources told ESPN.com. The deal includes Under Armour...
Via Los That Sports Blog
8 hours ago

Andre Williams: ‘Giants are the real New York team’

The preseason Battle of the Big Apple just got more interesting. On Wednesday, two days before the Giants and Jets battle in the annual "Snoopy Bowl," Big Blue rookie running back Andre Williams issued some bulletin board material. “I think the Giants are the real New York team,” Williams said, per the New York Post. Williams, expected to be a key part of the Giants...
Via Helmet2Helmet
19 hours ago
Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.