go to MSN.com
Found February 09, 2013 on Awful Advertisements:
PLAYERS: David Beckham

From Awful Advertising:

While the interwebs were abuzz over the latest H&M ad featuring David Beckham showing off his assets, some Debbie Downer felt the need to reveal something shocking.

Apparently, according to the Today Show, H&M used a body double for some parts of the video shoot. Then H&M actually confirmed it:

"David was very involved in the advert, including doing most of the stunts. Due to his tight schedule, a body double was used in smaller parts of the video."

Is that PR-speak for "his butt isn't tight enough?" Is Beckham's body not perfect enough for H&M? I know body doubles are used in movies all the time, but this man is a professional athlete. If even HIS body isn't cutting it for H&M in "smaller parts" of the video, what hope do the rest of us have?

Victoria's Secret does the same thing, and maybe it is just a reality we need to expect. In advertising, we always see products in their best-case scenario, which is probably why H&M chose to use Beckham to hock their underwear to begin with.

It's not surprising that H&M would want to use the best male body they could, but when even Beckham isn't good enough, it makes me worry. 

5 Comments:
  • I guess will start calling this butt-syncing and It's amazing that there are acually butt models out there.
  • I'm destroyed
  • His butt is fine. I was hoping to see more of his "stuff" in swollen glory, but he musta been sucking in up into his body. It was nowhere man. Like ... he was a Ken doll down THERE.. yeah. Nothing even for the imagination. Its a pity, really. Just a pity.
THE BACKYARD
RELATED ARTICLES

Beckham could make PSG debut next week, coach says

David Beckham could make his Paris Saint-Germain debut in 10 days. Coach Carlo Ancelotti says Beckham may play at Sochaux on Feb. 17. Beckham joined the club amid a whirl of flashbulbs last week, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London and will practice with PSG next week, Ancelotti says. Beckham...

Beckham's PSG debut put on hold

David Beckham may have to wait to make his Paris Saint-Germain debut, after Carlo Ancelotti claimed he isn't yet ready for first-team action. The former England captain's high-profile move to the French capital was completed on transfer deadline day, and made the headlines as he announced he will donate all his wages to charity. Despite critics calling the move a publicity...

Beckham closing on PSG debut

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut at Sochaux next weekend. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...

Ad firm admits David Beckham used double in underwear commercial

David Beckham used body double in underwear ad

Beckham To Train With Psg On Wednesday

Former England captain David Beckham, who recently signed a five-month deal with Paris Saint-Germain, will train with his new team-mates on Wednesday for the first time.

David Beckham’s H&M Underwear Commercial Is Just Lovely

Hey ladies! Want to see David Beckham in his underwear? Of course you do. Thankfully for us, his latest H&M underwear line commercial (directed by Guy Ritchie) has hit the Internet! It’s basically two minutes of him chasing a car that’s got his bathrobe stuck in the door, but who really cares what he’s doing? That’s not the point. The point is that Becks is still the...

Wear H&M underwear, look like David Beckham

[youtube]il21FZu-IUY[/youtube] Following in Calvin Klein's footsteps, H&M is jumping on the "sell underwear by showing unattainable bodies" bandwagon. In a commercial directed by Guy Ritchie, David Beckham is filmed for about a minute and a half doing nothing but running/jumping/swimming in his underwear. Yes, the man has a nice body and I guess it says...

Ancelotti says Beckham could debut next week

Coach Carlo Ancelotti says David Beckham could make his Paris Saint-Germain debut away to Sochaux in 10 days. Beckham joined the club amid a whirl of flashbulbs last week in an unexpected move, signing a five-month deal until the end of the season. The 37-year-old former England captain has been training in London this week and is set to start training with PSG next week, Ancelotti...
Soccer News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

RUMORS & GOSSIP

WATCH: Arizona completes Hail Mary to beat Cal

Arizona WR Austin Hill capped off a momentous comeback and delivered the best play of the year in the 2014 college football season thus far. After trailing 31-13 heading into the fourth quarter, it looked bleak for the Wildcats, even in front of their home crowd. But they never gave up. They scored 36 points in the fourth quarter, and after Cal missed a field goal late in the...
Via The Sports Daily
5 hours ago

Wade, Union want FBI to investigate photo leak

Gabrielle Union and husband Dwyane Wade issued a joint statement on Saturday night saying they are contacting the FBI to investigate how nude photos of the actress were leaked online. Union, who married the Miami Heat All-Star last month, had several private naked pictures leaked online. Though many celebrities who were victims of the hacking […]
Via Larry Brown Sports
7 hours ago

Spurrier after win: 'We are not a very good team'

Most college football fans and analysts expected South Carolina, coming off of a huge win over highly-ranked Georgia, to have no trouble taking care of Vanderbilt, which has struggled greatly this season under new head coach Derek Mason. But the Commodores raced out to a 14-0 lead on the road and gave the Gamecocks trouble all night. South Carolina eventually gained control of the...
Via College Spun
7 hours ago

Florida State beats Clemson with its backup QB

No Jameis Winston, no problem for Florida State.  The No. 1-ranked Seminoles topped Clemson, 23-17, in overtime at Doak Campbell Stadium in Tallahassee, Fla. Saturday night.  After stopping the Tigers on downs on the first possession of OT, FSU senior running back Karlos Williams scored the game-winning touchdown on a 12-yard rush.  In Winston’s absence, redshirt sophomore...
Via College Spun
7 hours ago

Urban Meyer on 2009 health issues: I thought I was dying

Ohio State head football coach Urban Meyer won two national championships coaching the Florida Gators in 2006 and 2008, but he told HBO’s “Real Sports with Bryant Gumbel” that he was depressed while coaching the Gators in 2009.
Via IMAGE CPR SPORTS
12 hours ago

WATCH: Coach tells Jameis Winston to change out of pads

Jimbo Fisher and Jameis Winston got into a sideline exchange after the quarterback was warming for the Clemson game.
Via Gamedayr
11 hours ago

Kansas football Twitter favorites 'fire Weis' tweet

There’s a decent sized contingent of Kansas football fans who want Charlie Weis to be fired.  The Jayhawks’ coach is 5-21 through two-plus seasons in Lawrence and is off to a 1-1 start this fall.  Kansas football’s official Twitter account is apparently in favor of Weis getting canned, too. The account favorited a tweet this afternoon that called for Weis to be fired.  ...
Via College Spun
15 hours ago

Tom Brady reminds Raiders about 'tuck rule' play

If you’re an Oakland Raiders fan, chances are you want to forget the infamous “Tuck Rule Game” that took place in 2002. Tom Brady, however, would like to refresh your memory. The Facebook page of the New England Patriots’ star quarterback posted a photo of the controversial playoff game and wrote, “Tomorrow is my 6th time playing the Raiders. What’s your favorite Patriots...
Via NESN.com
14 hours ago

Nick Young has nickname he wants rookies to use for him

PHOTO: Nick Young’s Instagram Nick Young is awesome. During an interview with Lakers sideline reporter Mike Trudell, Young revealed that he was making rookies Jordan Clarkson and Julius Randle address him by a different name this coming season. While it’s not clear what Young has asked Randle to call him – the 19-year-old mumbled numerous times when asked by Trudell to reveal...
Via Lakerholicz.com
3 days ago

Tedy Bruschi: Goodell has to go

At some point the backlash directed at commissioner Roger Goodell may be too much and he’ll have to go the way of Tricky Dick Nixon. This is to say, NFL’s head honcho might be in the earliest stages of having to call it quits. Former New England Patriots linebacker Tedy Bruschi, who is among the most popular retired players around the league, indicated on ESPN that it’s time...
Via Sportsnaut
18 hours ago
Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.