Originally posted on NESN.com  |  Last updated 1/14/13

Maria Sharapova has about a bajillion dollars in tennis tournament earnings and endorsement deals, but that hasn’t stopped her from earning even more money in the always lucrative candy business. Sharapova’s candy line, the aptly named “Sugarpova,” was released in August. She celebrated that release by playing beer pong with Jimmy Fallon, and her next celebration may need to include some champagne. Bloomberg reports that the Sugarpova line has been wildly successful, despite investing little in advertising and despite a somewhat steep price tag on each bag of candy. Bloomberg reports that the candy line is expected to sell 1 million bags in a year, with Sharapova earning up to $1.10 per bag, with the candy flying off the shelf at $5.99 per bag. “We don’t really have a big budget for marketing and advertisement,” Sharapova said, according to Bloomberg. “So it’s pretty incredible that the awareness that it has so far is where it is.” It’s a savvy business move tapping into the gummy candy market, which is apparently worth $28 billion per year. Photo of the Day Maybe Maria Sharapova is interested in buying? Quote of the Day “I can’t imagine a scenario in which he’ll be a Jacksonville Jaguar — even if he’s released.” –Jaguars general manager David Caldwell is not a fan of Tim Tebow, apparently Tweet of the Day Hockey East action on NESN begins Friday night at 7. Hopefully it doesn’t ruin too many families. A house divided tonight as the wife cheers for BC and I root for @UNHhockey on @NESN tonight...— Chris Maza (@Mazasmusings) January 11, 2013 Video of the Day YES!

This article first appeared on NESN.com and was syndicated with permission.

MORE FROM YARDBARKER:
Is Serena Williams the most important modern athlete?
MORE FROM YARDBARKER

No harm will come from MLB extending its netting

Ezekiel Elliott’s attorney speculates on NFL’s motivation for legal battle

Philip Rivers on 0-2 start: ‘There’s no worry or concern’

NFL players wrote Roger Goodell seeking support for political activism

On the similarities between Kyrie Irving and Kobe Bryant

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Todd Frazier, Yankees embracing thumbs down symbol

Tickets for 49ers-Rams game at Levi's going for $14

Sixers still open to trading Jahlil Okafor

Aaron Rodgers has funny quote on never beating the Bengals

Raul Mondesi sentenced to prison for corruption as mayor in Dominican Republic

WATCH: Youth football coaches engage in ugly brawl

NFL Week 3 predictions

The 'MLB is as powerful as ever' quiz

After a decade in the WNBA, MVP Sylvia Fowles is ready for the spotlight

College football 2017 Week 4 predictions

10 teams that can unseat the Warriors in 2018

NFL Referee Hotline: Mike McCarthy is sick of these calls

The 'Kevin Durant has mad (Twitter) handles' quiz

Baseball's most underwhelming teams of 2017

The 'Remember the tight ends' quiz

Ranking the best college football fan bases

Getaway Day: Time runs short as postseason nears

Sports & Politics Intersect: White House sticks it to sports

Tennis News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Yardbarker Privacy Policy and Terms of Service. You can opt out at any time. For more information, please see our Privacy Policy.

NFL Week 3 predictions

After a decade in the WNBA, MVP Sylvia Fowles is ready for the spotlight

The 'MLB is as powerful as ever' quiz

10 teams that can unseat the Warriors in 2018

College football 2017 Week 4 predictions

NFL Referee Hotline: Mike McCarthy is sick of these calls

Baseball's most underwhelming teams of 2017

The 'Kevin Durant has mad (Twitter) handles' quiz

Ranking the best college football fan bases

The 'Remember the tight ends' quiz

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker