Found July 09, 2012 on Sports Media Watch:
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Overnight ratings jumped substantially for the Wimbledon Men’s Final. Coverage of Wimbledon featuring the Roger Federer/Andy Murray Men’s Final drew a 3.1 overnight rating on ESPN Sunday afternoon, up 48% from Djokovic/Nadal last year (2.1), and up 63% from Nadal/Berdych in 2010 (1.9). The 3.1 is the highest for the Men’s Final of Wimbledon since Federer’s last appearance — a 2009 five-set match against American Andy Roddick (4.2). For some perspective, the Men’s Final drew a higher overnight on ESPN [...]
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