Want More Money, Traffic, and Promotion?
You're in the right place. The Yardbarker Network is the largest network of sports blogs on the web, reaching 18 million unique users monthly. With a nationwide sales team, A-list distribution partners, and over 850 independent publishers, the Yardbarker Network provides what you can't get on your own:
More Money: We'll fill 100% of your inventory with advertising from premium ad networks and brand advertisers such as Best Buy, Gillette, EA Sports, Coors and Gatorade.
More Traffic: We'll introduce your writing to millions of readers by syndicating your content to Yardbarker.com, to hundreds of sports blogs in the Yardbarker Network and to our partners FoxSports.com, TMZ.com and NHL.com.
More Promotion: We'll work to get you involved in editorial features, network promotions and exclusive events with advertisers and athletes.
Stay Independent: You maintain complete control over your site and your content.
Why should I choose the Yardbarker Network over other ad networks? The Yardbarker Network is both a content network and an advertising network. In addition to filling 100% of your inventory with advertising from premium ad networks and brand advertisers such as Best Buy, Gillette, EA Sports, Coors and Gatorade, the Yardbarker Network editorial team will work to promote your content to a new audience of users. Your content has the opportunity to appear on Yardbarker.com, in daily emails to hardcore sports fans and on widgets located on the most popular sports blogs across the web. Further, your content can reach new readers through our syndication partners including sites such as FoxSports.com, TMZ.com and NHL.com.
Who else is in the Yardbarker Network? The Yardbarker Network currently includes over 850 high-quality independent sports blogs, from well-known national sites like SportsByBrooks, Larry Brown Sports and RealGM to hundreds of team-specific blogs across the NFL, NBA, NHL, MLB and NCAA. You don't need to be big (although we can help you become big) -- you just need to have great content.
How do I get paid? Direct deposit to your bank account.
How do advertisements get on my site? We will send you a piece of code to cut-and-paste into your site. After that, ads automatically run on your site in the space you choose. We sell the ads but you retain the right to approve direct deals.
What blog platforms do you support? We work with just about every blog platform in existence, including Blogger, WordPress.org, TypePad, Drupal, and any number of homegrown solutions. The only requirement is that you need to be able to edit your page template to include our ad tags. We'll give you step-by-step instructions for Blogger and WordPress.org.
What reporting tools are available? We will provide you with an online interface that allows you to review, approve or reject pending advertising campaigns. You can also pull a variety of reports detailing performance by ad size, campaign and more. Typical reporting metrics of interest for publishers include impressions, clicks, site payout, eCPM and CTR (click through rate).
What else do I need to know? We believe that bloggers (especially independent bloggers) are the future of sports media. We're building an ecosystem in which you can have it all: the monetary and distribution advantages of a high-volume network and the editorial freedom of an independent journalist. Our job is to make your life easier, by bringing you readers and dollars, so that you can focus on what you love -- writing about sports. Please keep in mind that the Yardbarker Network is for sites that post original content. Copying more than a small quote from another source is copyright infringement and won't be tolerated in the Yardbarker Network.
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