Canelo Alvarez Enrols In Business School

Canelo has a diverse portfolio, which includes Canelo Energy (gas stations), I Can (fitness app), and VMC (canned cocktails). Almost a year to the day since the Crawford defeat, Canelo will return to the ring in Riyadh, Saudi Arabia. The event marks the official inaugural card under the Canelo Promotions banner in the Middle East.

Titled “Mexico Against the World,” the show is being co-produced with Turki Alalshikh and Riyadh Season. Currently ranked #1 by the WBC and WBO, Canelo is expected to challenge for one of the vacant super-middleweight titles left behind by the now-retired Terence Crawford.

The Future

Richard Schaefer, who is Canelo’s business manager, says the boxer is on course to become a billionaire.

“We have so many other investments, some of them are private equity investments, some of them are actually operating businesses where we operate the business. Whether that is VMC with his ready-to-drink tequila based drink which is breaking records here in the United States and in Mexico. “It’s the fastest growing ready to drink in the United States in its category.

“It’s going to be doing over two million cases after only a little over a year so that in itself has a very, very substantial value. We’re talking hundreds of millions of dollars, and that’s just one, but there’s so many other businesses, hospitality, gaming, wine, alcohol, convenience stores, oil and gas. I mean it just is an unbelievable portfolio of investments because everybody likes to do business with Canelo,” Schaefer said