Paul's MVP Announces Alliance With Hearn's Matchroom

Jake Paul's Most Valuable Promotions has entered into a partnership with Eddie Hearn's Matchroom Boxing, with both promotional outfits announcing what they are calling a strategic alliance aimed at growing women's boxing.

The deal brings together two promoters who have sparred publicly in the past. Paul, who built MVP alongside business partner Nakisa Bidarian, has promoted several high-profile women's bouts, while Matchroom has a deep stable of female fighters across multiple weight classes.

What the MVP-Matchroom Alliance Means for Women's Boxing

The collaboration will see the two companies work together on co-promoted events and potentially cross-platform broadcasts. Matchroom's existing DAZN relationship and MVP's ability to draw social media audiences could create new opportunities for undercards and main events featuring women fighters.

Neither Paul nor Hearn disclosed specific fights or dates tied to the alliance. The move comes as women's boxing continues to gain mainstream traction, with recent pay-per-view numbers showing increased interest in female-headlined cards.

The partnership represents a rare instance of two rival promoters pooling resources in a sport traditionally defined by territorial competition. First fights under the alliance are expected to be announced in the coming weeks.

Reported via:

• ESPN Boxing — Paul's MVP, Hearn's Matchroom announce 'alliance'