Found October 22, 2012 on Sports Media Watch:
NBC continues to rack up big increases for Notre Dame coverage this season. Saturday’s BYU/Notre Dame college football game earned a 2.7 overnight rating on NBC, up 125% from the fifth Notre Dame telecast on the network last year, against Navy (1.2), and up 93% from the fifth such telecast in 2010, against Western Michigan (1.4). While much of Saturday’s increase can be attributed to a higher-quality opponent, overnights for the past four Notre Dame telecasts on NBC have increased [...]
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