Originally posted on Bush League Chronicle  |  Last updated 3/1/13
Technology continues to play a role in turning sports performance into a science.A Dublin, Ohio-based company named InfoMotion Sports Technologies is set to the put the world's first smart basketball on sale online beginning in April. The 94Fifty ball, which name stems from the dimensions of a pro or college basketball court, is a regulation-sized ball that can transmit 6,000 bits of data per second to help give users feedback on their performance.The ball, with its data retrieval system, will cost $295. It supposedly feels like a regular ball even as it conducts its on-court surveillance. And while this is a ball that needs to be recharged, hey, it's the 21st-century so don't worry -- the ball can be recharged wirelessly.Founder and CEO Michael Crowley says the ball has six sensors embedded inside which can transmit data within 100 milliseconds to Android smart devices located up to 30 yards away. The unique system even includes an application that offers suggestion on how players can improve their game.Crowley says the company is targeting 12-20-year-olds as its primary consumers, calling the age group "tech-savvy" and constantly demanding "instant feedback."The high-tech ball is meant to break down something as simple as a layup or dribble.Crowly hopes to eventually get the ball into retail stores if online sales prove to be strong.Via USA TODAY
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