Texas Rangers pitching prospect Cody Buckel delivers “Every Pitch” perfect.
A few weeks ago, TSB got an early look at DICK’S Sporting Goods new ad campaign run by Anomaly. With opening day right around the corner, what better way to get customers into your store for new baseball equipment than with a one minute, ultra HD, slow-mo masterpiece?
DICK’S unleashed this new commercial a few weeks ago along with a new YouTube series called “The Craft”. This ad campaign really hits home with the serious athlete…and the ones that spend the money.
The new commercial is called “Every Pitch” and features current Texas Rangers pitching prospect Cody Buckel. It’s been airing during the World Baseball Classic, on ESPN, Fox Sports, and other networks. The commercial captures the suspense of “Every Pitch” with one continuous goosebump-inducing shot sequence that shows each position on the diamond preparing for one pitch, and ends on the monumental delivery from the mound to the plate.