Originally written on dhpromo.com  |  Last updated 6/16/9
I have been back in the United States for only a day, most of which has been spent catching up on sleep and working on a few jobs, and already I am exhausted of hearing about who the Portland Trailblazers will select with the 1st overall pick. With that being said, Chris still did an excellent job covering the story in a succinct way [Portland number 1]. Everyone is wondering whether Portland needs another big man and should select who many believe is the best player (Greg Oden) or select based on need and also get an amazing athlete (Kevin Durant). Could there be more to it than just playing ability, though? What about marketability and endorsements? A marketing agent would definitely rather have Durant as a client, but would a team also benefit by having a more fan-appreciative personality that will be in more commercials? Would it bring more people to games while that team is slumping? As of right now, Nike and Adidas are in a bidding war over the rights to Kevin Durant while Jim Gatto, NBA sports marketing manager for Adidas, has been quoted as saying, " we feel Durant has more to offer [than Oden]." Adidas has been much less aggressive than Nike in its pursuit to sign Greg Oden [Big sellers don't have to fill big shoes]. The Blazers cannot lose with either pick, but could they possibly gain in non-conventional ways based on the selection that is made? -Darren Heitner
MORE FROM YARDBARKER

Darrelle Revis, Ndamukong Suh exchange words after game

Curt Schilling's son causes scare at Logan Airport

Manziel's girlfriend tells Browns to put Johnny Football in

Scalpers in Detroit selling free Jets-Bills tickets for $125

Report: Redskins could bench Robert Griffin III

Broncos have meeting with scoreboard operator

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Report: Cowboys could still pursue Adrian Peterson

Manny Pacquiao: I'm ready to fight Floyd Mayweather Jr.

John Calipari gets daughter's birthday wrong

Carson: Hall of Fame career not worth concussion problems

Tiger hires new swing coach

Is Sting making his WWE debut at Survivor Series?

WATCH: Marshawn Lynch's awesome post game interview

WATCH: Odell Beckham Jr makes catch-of-the-year

Video: RG3 gets crushed, his linemen look unfazed

WATCH: Dominic Raiola tries to cheap-shot Patriots' lineman

WATCH: Janoris Jenkins returns interception for 99 yd TD

WATCH: TY Hilton chokes up in emotional postgame interview

WATCH: Chris Clemons accidentally knocks ref's hat off

WATCH: Aaron Rodgers throws nifty TD across his body

WATCH: LeGarrette Blount does Antonio Brown's end zone dance

WATCH: Eagles take opening kickoff 107 yards for TD

Western Carolina coach blasts Kirk Herbsreit

WATCH: Young reporter asks Helfrich funny question

NBA News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

Dominic Raiola admits to dirty play

WATCH: Revis, Suh exchange words

Manziel's GF wants her man to play

Cowboys to pursue Adrian Peterson?

Cal gets daughter's bday wrong

Carson: Career not worth concussions

Report: Gundy pursuing Florida job

Tiger hires new swing coach

WATCH: Jameis Winston shoves ref

Florida DL supports Will Muschamp with eye black

Jay Gruden: RG3 has been 'coddled'

LeBron: Love needs to 'demand' the ball

Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.