Originally written on Blog So Hard Sports  |  Last updated 11/19/14

Well, another NBA All-Star Slam Dunk Contest is underway. And once again, Lebron James didn’t enter. Let’s face it. He’s the best basketball player … ever. And, he won’t enter the dunk contest … ever. What’s the deal with Bron Bron? It’s not like he has anything to lose by entering, right? Wrong. According to ESPN writer Brian Windhorst, the King “has absolutely nothing to gain and everything to lose.” I’d say he’s right. As much as I would personally love to see King James mutilate the dunk competition, I’ve accepted the fact that he never will. Sure, it would be great for marketing and All-Star Weekend ratings would probably shoot through the roof. But, Lebron made his decision and he’s sticking to it. Many have commented that Michael Jordan entered and won and if Lebron wants to be on that level, he should enter too. But, LJ isn’t MJ, and the dunk competition just isn’t for him. When asked why he wouldn’t compete, James said: “If I decided to do it then I would have to win, [o]therwise it would be a waste of my Saturday night.” Let’s say he did enter. History would likely repeat itself and James would win the competition, even if he didn’t deserve to. Remember in 2003 when, as a high school senior, he beat Shannon Brown in the McDonald’s All-American Game? James acknowledged that he was “the home favorite” and was given “the nod” in that contest. Brown, who shines for the Phoenix Suns, probably should have won—his leaps were (and still are) outrageous. Lebron is making a smart move. He doesn’t want to disappoint his fans (again)—after all, people in Cleveland are still bitter that he took his talents to South Beach. I’d hate to see angry Heat fans. Unlike Blake Griffin who jumps over cars, Lebron doesn’t have to perform crazy stunts via props. Just watch him in a game. When the Heat played the Raptors in 2012, he jumped over John Lucas III, alley-ooped, then dunked. We know he’s got the talent, the skill, the ups—we don’t need anymore proof than what he gives us on the court in every game. Go ahead; call him LeChicken, LeLoser, LeScared to fail. Just don’t forget who the current NBA Champs are or who was named MVP. That’s right: King James. Related posts: NBA Announces 2013 Slam Dunk Contestants 10 Reasons To Still Criticize Lebron James Let the NBA All-Star Festivities Begin

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