The home of the Dallas Cowboys will now officially be called AT&T Stadium.
A deal was struck with the Dallas mega-corporation and owner Jerry Jones, who called it a "very special day in the history of our organization," reports Dan Hanzus of NFL.com.
Jones apparently tried for years to find suitable deal for naming rights to the stadium, but couldn't find one. He must have been bowled over by AT&T's offer. Although the press release didn't go into financial specifics, it's believed that the sale could mean $17 million to $19 million annually for the Cowboys' coffers, according to ESPN's Darren Rovell.
Sources: AT&T Stadium naming rights deal with the Cowboys is worth an avg of in between $17M and $19M a year.
— darren rovell (@darrenrovell) July 25, 2013