Tickets for Buffalo's ''home'' game against Seattle in Toronto have been reduced from past Bills contests at Rogers Centre.
Buffalo will take on the Seahawks on Dec. 16, and tickets in every section have been cut up to 51 percent, as both Rogers Media and the Bills look to increase awareness and atmosphere around a team that made an offseason splash in its attempt to get back to the AFC playoffs.
As a result of the new pricing structure, 58 percent of tickets are less than $100, and 88 percent of tickets are less than $150. Those who have already purchased tickets as part of the ''Bills in Toronto Series'' will have the option to receive a refund for the price difference or have their seats upgraded.
''The reduced price-point is fantastic value for a premium sporting event. These ticket prices are now more in line with the average NFL ticket price and are the right price-point in this market,'' Rogers Media senior vice president Dale Hooper said. ''After four seasons of the Bills...