Originally posted on Pro Sports Daily  |  Last updated 8/24/13
Average Leaf ticket cost $124.69 last season the highest in the NHL and latest price hike puts game tickets even further out of reach of regular folks. The Leafs already have the highest ticket prices in the NHL and the price of ducats is about to go up again. Stuff you can buy for the price of a Toronto Maple Leafs platinum seat ticket at the Air Canada Centre: Six-and-a-half cases of Molson Canadian beer. Five orchestra seats to The Three Musketeers at Stratford Festival. Three Uniroyal Tiger Paw winter tires. One Krups Precise espresso maker. Four-hour Spa Escape at the Elmwood Club. Nine official snapback brim vintage NHL team hats. Seven day vacation package to Cuba. Two-hundred-and-nine iTunes song downloads. Thirteen lap dances at the Zanzibar Tavern. Nineteen shares of BlackBerry stock (but really don’t). Here we are still nine weeks away from the start of the NHL season and the Leafs have already muscled their way into dominance of the sports pages. The Toronto Sun which leaves no Leaf twitch undocumented no informal skating session in August unscrutinized devoted three full pages to matters blue and white earlier this week before any mention was made for the Blue Jays or Argos. This is jumping the shark backwards. We are in pathological thrall to the Leafs a club which returned to the post-season in May after an eight-year absence and suffered an epic Game 7 collapse in the first round against Boston. But let bygones be bygones. And what would an exhibition camp be without a contract holdout? Come on down Nazem Kadri. Few others in Leaf-land can so easily fill a notebook with quotes. Clearly the appetite for Toronto’s hockey beloveds is insatiable. Price no object. So while many will in fact object to the team’s newly bruited ticket costing formula the disgruntlement will not affect sales one iota. While details haven’t been finalized — regular-season tickets don’t go on sale to the public until mid-September — the Leafs plan to hike prices on a tiered basis for 2013-14. Ducats will be jacked up for visits by “premium’’ teams perhaps according to reports by up to a $35 swing in face value across five levels of offering from pre-season to super-premium. Not that the Leafs have ever had problems drawing sellouts for low-wattage opposition — and some clubs apply the formula in reverse to encourage attendance when the likes of Columbus come to town. Toronto already soaks the public with the most expensive tickets in the league and only recently has the on-ice product been remotely enticing at least since the flare-out of the Ron Wilson debacle. According to an evaluation by U.S.-based Team Market Reporting this past February the average Leaf ticket costs $124.69 last season compared to the average Coyotes ticket at $40.32.
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