Found March 15, 2012 on Thrashing the Blues:
St_louis_blues_6619

Puck Daddy revealed some of the premises of the NHL's new "Because It's The Cup" campaign today, and it involved a very pleasant surprise. The ad campaign, which is replacing their outstanding "History Will Be Made" one, apparently will feature all of the teams in their own commercials. Since the Blues might be the first one to clinch tonight, maybe their ad'll come out shortly.

The print/media ads are already coming out (the ads debut tonight during Sidney Crosby's return against the Rangers on NBCSN), and readers of PD were treated to this:


I don't know about you, but seeing David Backes in a print(ish) ad for the Stanley Cup Playoffs really made the reality of this season hit home. The Blues're going to be in the playoffs after potentially having the best season in franchise history. It's all seemed so unreal to this point, but now? 

It hit me like a ton of bricks: it's real. I couldn't be more excited. 

THE BACKYARD
BEST OF MAXIM
AROUND THE WEB
RELATED ARTICLES

Will addition of Jaden Schwartz hurt Blues team chemistry?

St. Louis Blues coach Ken Hitchcock will face the challenge of integrating the freshly signed Jaden Schwartz into the Blues well oiled machine without interrupting team chemistry. - Photo courtesy of Getty Images On Monday, the St. Louis Blues announced that they had come to terms and signed their 2010 first round draft pick Jaden Schwartz to an entry level contract. The move...

Video- Hitchcock Unhappy With Ruutu Hit On McDonald

from Jeremy Rutherford of the St. Louis Post-Dispatch, Blues left winger Andy McDonald suffered a right shoulder injury in the second period of Thursday’s 2-0 loss in Carolina and did not return. “He has a shoulder injury ... we’ll evaluate him tomorrow,” Blues coach Ken Hitchcock said. McDonald was hit by Carolina’s Tuomu Ruutu and crashed awkwardly into boards with...

Blues’ Sale May Be Done In A Few Weeks

from Jeremy Rutherford of the St. Louis Post-Dispatch, The sale to a group led by club minority owner Tom Stillman recently has made substantial progress, and the expectations are that a deal might be closed in a matter of weeks. The NHL, which seized control of the Blues from former chairman Dave Checketts, is running the sale process. In late January, league deputy commissioner...

TV Ratings: Blues Set Ratings Record on FS Midwest (Also: Heat/Bulls, MLS on ESPN)

The St. Louis Blues set a ratings record on Fox Sports Midwest earlier this week. Meanwhile, ESPN earned record numbers in Chicago for Wednesday’s Heat/Bulls game, and the first MLS match of the season on ESPN2 suffered a double-digit decline in ratings and viewership. Blues Earn Highest Rating Ever on FS Midwest: Tuesday’s Blues/Blackhawks NHL regular season game drew a 6.3...

Lightning look to prolong Blues' road woes

While losses at home have been few and far between for the Blues, they're realizing wins are harder to come by outside St. Louis. The Blues try to avoid matching a season-high third consecutive loss Saturday night when their seven-game trip continues against the Tampa Bay Lightning. Coach Ken Hitchcock's team has comfortable leads atop the Central Division and the Western...

Andy McDonald Listed As Week-To-Week

via Jeremy Rutherford tweet, Per Hitchcock, McDonald (shoulder) is being listed as week to week. Expected to be available for playoffs. If you missed the hit on McDonald last night, you can view it here.

Carolina Hurricanes vs. St. Louis Blues 03/15/12 Scoring Chances

The "first" game at the newly christened PNC Arena was a great one as the Hurricanes and Blues had themselves a good old fashioned goaltender duel between Cam Ward and Brian Elliott. Both netminders were tested plenty and played well enough to give their teams a chance to win but in the end, Carolina came out on top and Ward earned his 200th win with a 40-save shutout performance...

Blues-Hurricanes Preview

(AP) -- The St. Louis Blues have climbed to the top of the NHL standings behind a tremendous penalty-killing display. Taking fewer penalties going forward, however, could make things a whole lot easier on Ken Hitchcock's team. The Blues look to regroup from a disappointing loss as they continue a seven-game road swing Thursday night against the Carolina Hurricanes. While St...

Blues-Lightning Preview

While losses at home have been few and far between for the Blues, they're realizing wins are harder to come by outside St. Louis. The Blues try to avoid matching a season-high third consecutive loss Saturday night when their seven-game trip continues against the Tampa Bay Lightning. Coach Ken Hitchcock's team has comfortable leads atop the Central Division and the Western...
Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.