David Beckham's sudden arrival at Paris Saint-Germain has been warmly received by French media and sport alike.
Beckham joined the cash-rich club on Thursday and then surprised people again by announcing he would donate his salary to a children's charity.
The 37-year-old former England captain turned down several other offers as he bids to win the championship with a fourth different club in a fourth different country on the latest stop of his globe-trotting career- following success at Manchester United, Real Madrid and the Los Angeles Galaxy.
Daily newspaper Le Parisien headlined with ''PSG gives itself a royal gift,'' while Marseille-based newspaper La Provence said ''Popstar David Beckham arrives to fanfare in Paris.''
Le Monde's more sober headline is: ''David Beckham, English footballer, global brand'' - centering on Beckham's massive marketing appeal, rather than his footballing ability.
His marketing appeal...