Originally posted on Midwest Sports Fans  |  Last updated 12/15/12
With David Beckham’s departure, MLS is left with a void to fill. The void will not be filled by any one player because Beckham was in a category all his own. He was part great soccer player and part great marketing machine. A couple of players are close to his status. Didier Drogba and Kaká have the soccer pedigrees, and Clint Dempsey is close to being an American icon, but sadly none would completely match what Beckham brought to MLS. So, the question must be asked, what other kind of promotion could raise the MLS profile and help build momentum for the future of the league? How about a contest among minor league pro soccer teams that gives one of the teams a one-year pass (free of charge) to play in MLS? The winner gets to play one full season in MLS without any franchise fees. This kind of competition will rally fans in minor league cities while raising awareness for pro soccer throughout the U.S. There are several ways to ‘skin this cat.’ One suggestion is to make the competitio...
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