Originally posted on AllWrestlingNews.com  |  Last updated 12/12/13
- Regarding the recent WWE corporate changes, Chief Brand Officer Stephanie McMahon’s new job is to enhance the reputation of WWE to advertisers, media, investors, business partners and the public at large to enhance family participation. As the brand ambassador, Stephanie will essentially be the business face of the company. She will also head marketing programs aimed at kids and mothers. Her duties are going to be no longer on the creative side, which as noted last week, are now pretty much handled by Triple H and Vince McMahon. Stephanie noted to The Wrestling Observer in Santa Clara this week that since she is also a talent, she may have ideas at times but as far as working creative on a day-to-day basis, she will no longer be part of that process. Stephanie was always more of an administrator in creative than an idea person and the person running creative at the end of the day, the real head writer is, was, and for the foreseeable future, is Vince McMahon. However, Triple H will take
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