Disney Now Owns All of Hulu (For the Cheap Price of $438.7 Million)

Oops, Disney did it again. They bought up a whole company that is now theirs to do whatever they’d like with. Yes, Disney now owns all of Hulu as it officially buys out Comcast’s stake after a lengthy process, reveals Reuters. Disney first came to own a majority stake of Hulu in 2019. And after a two-year appraisal of Hulu, Disney will now own 100% of the streamer, buying out Comcast for an additional $439 million. And, honestly, it turns out this was a steal for Disney, which initially offered $8.61 billion for Comcast’s stake. Comcast demanded more, but now they’ll get much, much less. But we guess it’s hard to feel too sorry for them.

Still, as Disney continues to buy up many companies and streamers in the entertainment world, we do have to give the company a little bit of a critical side-eye. Of course, Disney basically owned all of Hulu before this deal. But now it REALLY owns all of Hulu, and one more company is purely at Disney’s disposal. With so much under one umbrella, are we really getting a diversity of thought and creation in our media? It’s a problem that’s becoming harder and harder to ignore. For a consumer, it’s always preferable for there to be a greater plurality of company ownership. When only a few companies control everything, it’s only a matter of time before everything starts to look the same. And now, behind Hulu… there’s only Disney.