Coca-Cola has been woven into the fabric of stock car racing for more than 57 years, beginning with its early support of Bobby Allison in the 1970s. The beverage giant strengthened its position in the sport in 1998 when it became an Official Partner of NASCAR.
NASCAR is all about cars, and cars are all about horsepower, and NASCAR’s history with horsepower rules kicked off in the late 1980s after Bobby Allison’s crash in 1987.
July 13, 1993, was one of the darkest days in NASCAR history. Davey Allison, son of NASCAR champion Bobby Allison and arguably destined to become one of
The NASCAR weekend at Talladega is still a week away. When it comes around, Bobby Allison will be honored ahead of the Cup Series race. The Jack Link’s 500 will have a parade lap honoring the late Hall of Famer and all-time great race car driver.
NASCAR has unveiled a new trophy for the Cook Out Clash at Bowman Gray Stadium on Sunday honoring Bobby Allison, and it’s as sweet as it sounds. The Bobby Allison Memorial Trophy will be what the victor of The Clash receives, and it’s something to behold for motorsports fans across the world.
With a capacity of 17,000, the NASCAR Clash at Bowman Gray Stadium is already sold out 69 days before the green flag drops. The Madhouse is going to be packed with the rowdiest, wildest, stock car racing fans North Carolina has to offer.
Bobby Allison, 1983 NASCAR Cup Series champion and one of the best drivers to ever live, died at 86 at his Lake Norman home in Mooresville, North Carolina.
Believe it or not, we are only 80 days away from the NASCAR Clash at Bowman Gray Stadium and the beginning of the 2025 season. We just crowned a champion a week ago and now we are already planning for the next 36 races.
Dale Earnhardt Jr. got emotional when talking about the death of racing legend Bobby Allison. While speaking to reporters after the NASCAR Xfinity Series Championship Race on Saturday night.
In a Sports Illustrated article from February of 1997, Bobby Allison was aptly compared to Biblical figure Job as a man who never lost faith despite having every reason to do so. That comparison has perhaps never been so appropriate as Allison's life is remembered in the wake of his death on Saturday.
In a historic decision, NASCAR has officially awarded Bobby Allison with his 85th Cup Series victory, giving him sole possession of fourth all-time on the wins list.
Over 53 years have passed since one of the most controversial races in NASCAR history took place at Bowman Gray Stadium, but the controversy that surrounded the event was finally brought to an end on Wednesday.
Whether it be the wild party scene, the scale of the crashes or an alleged curse that dates back to the 1830s, NASCAR’s fastest track always provides plenty of entertainment for race fans.
Three-time NASCAR Cup Series champion Cale Yarborough died in a hospital bed at Florance on December 31st, 2023. The 86-year-old is arguably the fiercest racer ever to compete in the NASCAR Cup Series and is among the drivers who put NASCAR on the map.
The 1979 Daytona 500 will always known for its final lap battle and the later drama between three-time Cup champion Cale Yarborough and the Allison brothers.