A lawsuit against Zion Williamson has unveiled troubling allegations. Kyle Terada-USA TODAY Sports

Zion Williamson has been wrapped up in a legal battle since last year with a marketing agency that used to represent him, and the latest filings are sure to call more attention to the case.

Miami-based company Prime Sports Marketing filed a lawsuit against Williamson last year alleging that the New Orleans Pelicans star backed out of an exclusive marketing agreement that he signed days after he declared for the NBA draft. The firm is seeking at least $100 million in damages.

As Daniel Wallach of The Athletic pointed out on Sunday, Williamson’s former agent Gina Ford recently served requests for admission in the lawsuit asking Williamson to say that he and his representatives received “money, benefits, favors or other things of value” to attend Duke University and wear Nike. Williamson is also accused of receiving improper benefits from Adidas prior to enrolling at Duke.

Wallach speculates that the requests are likely more of a “veiled threat” aimed at getting Williamson and his current marketing agency, CAA Sports, to settle the lawsuit. Although, there will now be pressure on the NCAA to pursue the claims.

This is not the first we have heard about improper activity between Nike and Williamson. Michael Avenatti, the former Stormy Daniels attorney who was arrested last year and charged by federal prosecutors for attempting to extort Nike, also claimed Nike approved thousands of dollars in payments to help steer Williamson to Duke.

This article first appeared on Larry Brown Sports and was syndicated with permission.


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Can you name every No. 1 overall NBA draft pick in the lottery era?
2019 / NO
Zion Williamson
2018 / PHX
Deandre Ayton
2017 / PHI
Markelle Fultz
2016 / PHI
Ben Simmons
2015 / MIN
Karl-Anthony Towns
2014 / CLE
Andrew Wiggins
2013 / CLE
Anthony Bennett
2012 / NO
Anthony Davis
2011 / CLE
Kyrie Irving
2010 / WAS
John Wall
2009 / LAC
Blake Griffin
2008 / CHI
Derrick Rose
2007 / POR
Greg Oden
2006 / TOR
Andrea Bargnani
2005 / MIL
Andrew Bogut
2004 / ORL
Dwight Howard
2003 / CLE
LeBron James
2002 / HOU
Yao Ming
2001 / WAS
Kwame Brown
2000 / NJ
Kenyon Martin
1999 / CHI
Elton Brand
1998 / LAC
Michael Olowokandi
1997 / SA
Tim Duncan
1996 / PHI
Allen Iverson
1995 / GSW
Joe Smith
1994 / MIL
Glenn Robinson
1993 / ORL
Chris Webber
1992 / ORL
Shaquille O'Neal
1991 / CHA
Larry Johnson
1990 / NJ
Derrick Coleman
1989 / SAC
Pervis Ellison
1988 / LAC
Danny Manning
1987 / SA
David Robinson
1986 / CLE
Brad Daugherty
1985 / NYK
Patrick Ewing

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