New England Patriots Owner Sends Strong Message To Bill Belichick About Winning and ‘Business’

According to the Patriots website, Kraft praised Belichick’s football acumen but said the coach needed to show winning results on the field this season:

“But in the end, this is a business. You either execute and win or you don’t. That’s where we’re at. I think we’re in a transition phase…

I still believe in Bill,” said Kraft, adding, “I’d like him to break Don Shula’s record, but I’m not looking for any of our players to get great stats. We’re about winning and doing whatever we can to win. That’s what our focus is now. It’s very important to me that we make the playoffs. That’s what I hope happens next year”

The team is looking to add talent to the roster to make a run in the loaded AFC East. We’ll see if Belichick can turn the team around and win a playoff game for the first time without Tom Brady.