Originally posted on Bloguin Best  |  Last updated 8/20/13
With the NFL season starting up and everyone is into power ranking teams. A pair of cold-eye business professors have power ranked NFL fans. If you are thin-skinned and live outside Dallas, stop here. Emery University professors Mike Lewis and Manish Tripathi say the Dallas Cowboys have the NFL's most loyal and supportive fan base. Lewis and Tripathi look at sports marketing analytics at Emory. To rank fans, they developed a revenue premium model  that adjusts for on field success, population, stadium capacity, median income and other demographic factors ‒ all that business-related stuff you watch football to escape. One expects big-market teams to get more revenue, but the Cowboys win because over the past three seasons they have played sub-.500 football yet generated above capacity attendance. The Patriots, Jets, Saints and Giants round out the top five most valuable fan bases. Forbes Magazine ranked the Cowboys and those four teams as the first, second, sixth, 23rd and fourth-most valuable NFL franchises in 2013. The bottom five teams, ranked 28 to 32, are the Lions, Buccaneers, Cardinals, Falcons (FALCONS?) and Raiders. So if you want to move your fan community up in team rankings, throw your money at your loyalty. Ban the bandwagon and go to every game win or lose. It's the secret of the Cowboys' success.    (Hat tip to ex-Broncos GM Ted Sundquist for pointing me to this story.)
MORE FROM YARDBARKER

Red Sox owner wants to rename Yawkey Way

NFLPA leader: Lockout or strike in 2021 a ‘virtual certainty’

Ex-Cav: LeBron James-Kyrie Irving relationship can be fixed

Le’Veon Bell reportedly will return before regular season

Report: Aaron Donald has not ruled out skipping all of 2017

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Reuben Foster injured same shoulder that scared teams off

Reporter: LeBron's reps ‘will/must lie to protect his image’

Multiple brawls erupt during 49ers, Broncos joint practice

Goodell: Josh Gordon reinstatement not under consideration

Report: Ric Flair’s drinking problem contributed to health issues

Is Cards’ ‘Rally Cat’ in the midst of a looming custody battle?

The 'M! E! S! S! Mess! Mess! Mess!' quiz

Three Up, Three Down: Giancarlo Stanton won't stop hitting homers

NFL shifts blame for Zeke suspension to police and NFLPA

Box Score 8/17: Interleague games bring the fireworks

The 'Forget Calvin, bring back Jerry' quiz

The top 20 left-handed pitchers of all-time

Box Score 8/16: There is no stopping the Dodgers

The '27 up, 27 down' quiz

BIG3 Referee Hotline Bling: Charles Oakley slams the phone — and his opponents — down

The Cardinals have their season back by the unlikeliest of means

The BIG3 in L.A.: The reverse Danny Almonte comes to Staples Center

Box Score 8/15: Stanton's power surge has no end in sight

All Sports News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Yardbarker Privacy Policy and Terms of Service. You can opt out at any time. For more information, please see our Privacy Policy.

The 'M! E! S! S! Mess! Mess! Mess!' quiz

Three Up, Three Down: Giancarlo Stanton won't stop hitting homers

NFL shifts blame for Zeke suspension to police and NFLPA

The 'Forget Calvin, bring back Jerry' quiz

BIG3 Referee Hotline Bling: Charles Oakley slams the phone — and his opponents — down

The '27 up, 27 down' quiz

The Cardinals have their season back by the unlikeliest of means

The 'For Sale this fall: All of the awards' quiz

The BIG3 in L.A.: The reverse Danny Almonte comes to Staples Center

Getaway Day: It's an all-inclusive Wild Card party

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker