Found September 04, 2013 on Diehardsport:
The Western Michigan Broncos new head coach P.J. Fleck has been doing all he can to change the culture around the Broncos football program.  He has instilled his new “Row The Boat” mantra, which has been included on the jerseys.  The helmets have oar helmet stickers, and the Adidas shirts to wear underneath the jerseys say “RTB.”  These uniforms look very good, the Bronco on the side of the jersey and the large Broncos logo on the helmet with the number on the other side is a good look.  Sure the helmet idea was first done by Boise State, but it’s still a great idea that works well.  The all-white uniforms they wore against Michigan State looked great under the lights. [Reddit]
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