Found December 01, 2012 on Sports Business Digest:
The Phoenix Suns are officially running one of the most intriguing promotions ever, promising a money back guarantee to fans who don't enjoy the experience.  The promotion is due to take place Thursday December 6th against the visiting Dallas Mavericks.  The Suns are guaranteeing the always subjective "good time" to their fans, allowing them to mail in a ticket stub and rebate form to receive a refund. The team is currently 5-3 at home this season, with a 7-9 record overall. The team is trying to generate interest from fans after losing cornerstone point guard and fan favorite Steve Nash to the LA Lakers prior to the beginning of the season.  The Suns are currently averaging a little over 15,063 fans per game at home, more than 500 fans per game off of last year's 15,597 pace. If the team doesn't "lose their shirt" on this Thursday's promotion, we can all but expect to see similar promotions in the future.  Click here for more details.      ...
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