Originally posted on Next Impulse Sports  |  Last updated 2/5/13
The 35-minute blackout during Super Bowl XLVII was the talk of the town (and by “town”, we mean America) Sunday, so if you’re in a pro sports team’s marketing department, why not go with the latest trend in arena/stadium lighting? Some genius in the Minnesota Timberwolves organization did exactly that, scheduling a blackout between the first and second quarter of their game against the Portland Trail Blazers on Monday night. Sure, the stakes of the game were a tad lower, and the number of viewers probably wouldn’t even register a noticeable fraction of the Super Bowl’s record-breaking audience, but we’re talking about it (and so is everyone else), so mission accomplished, in that regard. [SportsIllustrated] var conf_58615 = { APIKey: '2_N1YlfjHIEAtyRAK3CAYRE5a1aBuANuMOCLc_7hsOQ13HnwCrW_u-6OuDhjC7vR06 ', lang : 'en', enabledProviders: '' }; var image58615 = {src:'http://cdn.cosbysweaters.com/wp-includes/images/blank.gif',href:'http://cosbysweaters.com/2013/02/05/the-timberwolves-paid-homage-to-the-super-bowl-blackout-last-night/',type:'image'}; var ua_58615 = new gigya.services.socialize.UserAction(); ua_58615.setUserMessage(''); ua_58615.setLinkBack('http://cosbysweaters.com/2013/02/05/the-timberwolves-paid-homage-to-the-super-bowl-blackout-last-night/'); ua_58615.setTitle('The Timberwolves Paid Homage To The Super Bowl Blackout Last Night'); ua_58615.addMediaItem(image58615); var params_58615 ={ userAction:ua_58615, cssPrefix:'#gig-div-buttons-58615-bottom', shareButtons:'facebook-like,google-plusone,share,twitter,email', // list of providers containerID: 'gig-div-buttons-58615-bottom', cid:'' }; gigya.services.socialize.showShareBarUI(conf_58615,params_58615); Article found on: Cosby Sweaters
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