Originally posted on Vikings Digital Diaries  |  Last updated 2/18/13
Last Thursday, the Minnesota Vikings finally revealed their long rumored new Norseman logo. The changes were ... subtle. But that doesn't exactly mean they were bad. Let's keep in mind that the other, most recent changes the team have made have sucked, including the updated uniforms. The stylized helmet sperm? Not awful, but also unnecessary. Regardless, the final product was a shoulder shrugger, but just be thankful it wasn't any worse. Because, frankly, as fun as it is to see some new fan designs, the following is pretty much what I feared was coming to us as the new Vikings logo. The above image is from a Reddit user who has a dad that has worked in design business for sports logos. It is mentioned his dad helped design the Buffalo Sabres logo, which I don't know if I would brag about. When you look at that Sabres logo and this newly designed one he did for the Vikings, I only see the dreaded tropes of "modern" logo design that make me want to shovel my own face off. Those include: - Hard, sharp angles to make things look "edgy" and "mean" - Excessive use of black or black lines for no discernable purpose ... Black is supposed to be intimidating, maybe? - Random "Angry Face" to make the logo more aggressive. The Norseman face didn't change that much in this guy's design, but you get the idea. Arch the brow more to make it look like he's furrowing! - Logo movement through slicking lines back. Like there is a strong wind blowing from the right and it's pushing the helmet horns back, which doesn't actually make any sense. He also showed how this proposed logo would look on two-tone color backgrounds, and while I think it ends up looking a bit better in this format, it still comes off rather JV squad for me. I don't know, not my thing. Frankly, I'm fine with the official updates that were made, but maybe that's also the problem. The changes are so subtle that most fans are giving it an impressive vote of "MEH" and moving on. The only big thing that will make fans happy will be when the team finally changes their uniforms again, and goes to more of a throw back look. Just as long as they leave the black out of it. Barf. [follow]
GET THE YARDBARKER APP:
Ios_download En_app_rgb_wo_45
MORE FROM YARDBARKER

Jerry Jones weighs in on NFL's Ezekiel Elliott investigation

McFadden missed Cowboys charter flight to training camp

Report: Irving unhappy with LeBron's style of play

Report: Mayweather's GF being harassed by McGregor fans

LaVar Ball pulls entire AAU team from floor, forfeits game

LIKE WHAT YOU SEE?
GET THE DAILY NEWSLETTER:

Pablo Sandoval apologizes for comments about Giants

LeBron James seems to respond to Kyrie Irving's trade request

Senator jokes that President Trump should nominate Tom Brady for ambassadorship

Report: Cubs interested in Rangers catcher Jonathan Lucroy

Marc-Andre Fleury took Stanley Cup on a road trip, protected it well

Cardinals say Carson Palmer, Larry Fitzgerald won't play in Hall of Fame Game

Sports & Politics Intersect: Trump casts shadow over U.S. Women's Open

Best of Yardbarker: General managers take the spotlight

The 'Pay that man his money' quiz

The unexpected rise of the Connecticut Sun

The National League Wild Card is suddenly relevant again

Kicking It: USMNT struggles to find consistency in Gold Cup as World Cup qualifying nears

Three Up, Three Down: The Dodgers are a complete juggernaut right now

BIG3 Week 5: Pivotal make-or-break weekend in Chicago

Who won the Open Championship in the year you were born?

Making an NFL GM change in the summer has its benefits

Box Score 7/21: Stay cool this weekend sports fans

The 'Let's show a little love for James Jones' quiz

NFL News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

By clicking "Sign Me Up", you have read and agreed to the Yardbarker Privacy Policy and Terms of Service. You can opt out at any time. For more information, please see our Privacy Policy.
the YARDBARKER app
Get it now!
Ios_download En_app_rgb_wo_45

Sports & Politics Intersect: Trump casts shadow over U.S. Women's Open

The National League Wild Card is suddenly relevant again

The 'Pay that man his money' quiz

BIG3 Week 5: Pivotal make-or-break weekend in Chicago

The 'Let's show a little love for James Jones' quiz

Making an NFL GM change in the summer has its benefits

The 'Yoan Moncada era starts now' quiz

The Orioles need to unwind past deals if they are going to rebuild

BIG3 Referee Hotline Bling: Sam Hinkie is calling the shots

The 'No one is betterer than Roger Federer' quiz

Today's Best Stuff
For Publishers
Company Info
Help
Follow Yardbarker