Posted February 18, 2014 on AP on Fox
Want to see the glasses and goggles that aerials skier Lydia Lassila and snowboarder Lindsey Jacobellis wore at the Sochi Olympics? If you go to the website of the company that manufactures their eyewear, you might be in for a shock. On the Australian section of Bolle.com, photos of Lassila, Jacobellis and other competitors at the Sochi Games have been digitally blurred to obscure their faces. This isn't a throwback to the days when Soviet propaganda chiefs airbrushed people out of photos. It's an extreme application of regulations meant to make sure that companies such as Bolle, which do not sponsor the Olympics, don't get to advertise off the back of them. So the Olympics are a Pepsi-free zone, because Coca-Cola is an Olympic sponsor. In Sochi's Olympic Park, only Visa cards work for payments or in ATMs, again because Visa is a sponsor. At one Sochi venue, an Olympic worker even slapped a white sticker over the Dell logo on a journalist's laptop, because the...
THE BACKYARD
BEST OF MAXIM
RELATED ARTICLES

American Snowboarder Lindsey Jacobellis Falls Again, Finishes Seventh In Snowboardcross

Falls have haunted snowboarder Lindsey Jacobellis’ Olympic snowboarding career, and Sunday in Sochi was no different. The Danbury, Conn., native failed to progress to the medal round of the women’s snowboardcross competition after falling as she lead the semifinal race. Jacobellis finished in seventh place in the overall standings. “If anything, it’s just a race,” Jacobellis...
Snowboarding News
Delivered to your inbox
You'll also receive Yardbarker's daily Top 10, featuring the best sports stories from around the web. Customize your newsletter to get articles on your favorite sports and teams. And the best part? It's free!

Today's Best Stuff
For Bloggers

Join the Yardbarker Network for more promotion, traffic, and money.

Company Info
Help
What is Yardbarker?

Yardbarker is the largest network of sports blogs and pro athlete blogs on the web. This site is the hub of the Yardbarker Network, where our editors and algorithms curate the best sports content from our network and beyond.